When anchoring works for you, marketing your company’s products or services becomes easier. It’s one of the most important effects of cognitive psychology. The anchoring effect can work for you or against you. Why should you care that anchoring affects people’s decision-making? Anchoring is one of the most fundamental principles of marketing psychology. Instead, people tend to unconsciously latch onto the first fact they hear, basing their decision-making on whether it’s accurate or not. And they rarely take the time to learn the full facts before taking action. People frequently act illogically, making their behavior difficult to predict.
I.Marketers, entrepreneurs, and business owners assume that most people make decisions by researching and then weighing the options.īut that’s not how most people make decisions. Enjoy! Anchor by yuro Anchor Marine by webcore Cruise Night Updated by Dangerdom The Net by Kandace Green Anchor Logo by Robert Johnson Bhaavya by Tanmay Goswami Smorgasboat Logo by McMillian Ahoy by Simon Oakley Mazuria by Piotrek Kowalski Grand Canal Branding by Devin Halladay Sailor’s Grave by Brandon Herbel The Wine Boat by Mike Rogers Harbour Publishing Mark by Aldrich Tan PHP Rotterdam Logo by Mike van den IJssel Personal logo by Dimitar Raykov Anchorline – Logo/Branding by Jake Holzman The City of Good Neighbors & Buffalo Wings by Michael Smith Tied Anchor by Alen Type08 Pavlovic PH: Hipster Logo by Louie Mantia Hømade – Little Pocket by vinslëv Hop Rod by Chris Parks Anchor Logo by Sam Stratton Anchor by Alex Sheldon Blackbeard in the wild sea by Téo Brito Anchor at Fish Restaurant Marina by Communication Agency Syndicate Support by Made By Thomas Anchored by Jesse Dodds Hackerfleet by Edokoa Anchor, Star & Shield by Jake Dugard Ahoy by Krista Engler Creative Sailor by Martin Gross Anchor’s Logo by Alpis Design Boatbound Logo / Scene by Matt Johnston Art of trade by Stanislav Stanovov C. We hope this showcase will help you during your logo design process. Hood, Inc identity concept by Nick HoodĪnchors are used to prevent water crafts from drifting due to wind or current. Anchors are symmetrical and have multiple meanings like travel, stability, and hope.īecause they’re highly metaphorical, anchors are great symbols to use in logo designs. An anchor can be easily associated with metal, vessels, water, crafts, temporary/permanent placement, heaviness, boats, sailing, and much more.įor your inspiration we’ve collected thirty-five creative anchor logo designs.
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